Chinese Small and Medium Enterprises Transnational Operation Strategies in the Post Crisis Era
Implementing transnational management strategy is the important way of Chinese small and medium enterprises development that get rid of excessive competition in domestic, bypass the non-tariff barriers, and expand overseas markets. At present, the international operation of Chinese small and medium enterprises is in an early stage, when they face the narrow financing channels, the non-perfect foreign investment enterprises management mechanism and many other factors, how to overcome the international financial crisis, especially how to response to the changes of development environment in the post economic crisis era, they are the main problem which Chinese small and medium enterprises are facing. This article detailed analysis of Chinese small and medium enterprises transnational operation current situation in post economic crisis era, then proposed the appropriate countermeasures.
Key words: Post economic crisis era; Small and medium enterprises; Multinational operation strategy; Localization
Post economic crisis era; Small and medium enterprises; Multinational operation strategy; Localization
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