On the Position and Function of Core Values in the Construction of National Cultural Soft Power

Meizi HE, Xiaonan HONG


“Cultural soft power” as a key component of the comprehensive strengths of a country and nation, has been gaining increasing attention from all over the world.
With the advent of this global age, there are three major games between countries, which are games of political systems, interests and core values. And the game of core values has been the pillar of the games between countries nowadays. (Gong, 2014)
As the heart and soul of cultural soft power, core values have been playing a more and more vital role in the international competition, whose effects matching up to the importance of economy, military, science and technology should not be underestimated.


Core Values; Cultural soft power; Position; Function

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DOI: http://dx.doi.org/10.3968/5678


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