Cross-Cultural Communication
A Strategy Model on the Perspective of GVC and NVC
Abstract
This paper gives a brief conclusion of the pros and cons for developing countries emerging GVC. Many producers in developing countries find it difficult to get upgrading, oppositely, turn out to remain in the low-end of the value chain. Based on the bad sides concluded, possible solution is introduced for developing countries getting out of such dilemma. This paper introduces a new kind of value chain: NVC; and build a value chain strategy model to help developing countries making strategies when involved in value chains.
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DOI: http://dx.doi.org/10.3968/8437
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